KYMCO USA Joins Specialty Vehicle Institute of America
KYMCO USA is the 11th and newest all-terrain vehicle manufacturer to join the
Specialty Vehicle Institute of America (SVIA). The SVIA is the not-for-profit trade association founded and funded by the leading manufacturers and distributors of ATVs in the United States and includes Arctic Cat, BRP, Bush Hog, Honda, John Deere, Kawasaki, Polaris, Suzuki, Tomberlin, and Yamaha.
KYMCO has joined the members of SVIA to support the longstanding programs and efforts to make ATV riding safer and more enjoyable for all riders, including hands-on ATV rider training offered nationwide through the ATV Safety Institute (www.atvsafety.org) and advocating for state legislation to regulate known problematic behaviors. SVIA also is an accredited standards developer by the American National Standards Institute for the four-wheel ATV in the United States.
“KYMCO is a global leader in power driven products. Its membership will reinforce SVIA’s
ongoing efforts in rider training and education,” said Tim Buche, president of SVIA. “SVIA staff and our longstanding members-partners welcome KYMCO and look forward to collaborative efforts that will benefit ATV riders and strengthen our ability to get the word out about the right way to ride.”
KYMCO’s rapidly growing product line currently consists of five sport quads and four utility class machines. The product line starts with the youth models,Mongoose 50, 70 and 90, and go up to the Mongoose 250 and 300 in the adult class. On the utility side, the line starts at 150cc with the MXU 150, 250, 300 and go up to the all new MXU 500 4x4.
“We are proud to be a part of the SVIA team,” said Bruce Ramsey, VP of Sales and Marketing for KYMCO USA. “We look forward to a long relationship helping to promote ATV rider safety and training for the industry and our consumer base.”
Buche added that the SVIA continues to extend a welcome to all new entrant manufacturers and distributors in the United States ATV market to participate in its programs. Key elements of the program are aimed at deterring the use of adult-sized ATVs by children under age 16, by marketing ANSI-compliant products and providing appropriate safety information and training opportunities to consumers.